Mark Twain once said “The reports of my death are greatly exaggerated” and he may well have been singing Palm’s tune.
Today Palm Inc. announced that they had sold their 2 millionth Centro. It may not be selling as well as that “other” smartphone but the Centro is clearly a hit and is doing a great job of keeping Palm in the game. The Centro made its debut in the fall 2007. It was, and remains, the smallest and lightest Palm OS based smartphone. The diminutive handheld is now available in more than 25 different countries and is available from 20 different carriers worldwide including three of the biggest US carriers. It is currently among the top 10 phones used to access the internet.
According to Palm, the Centro has reached more young adults and women than any prior Palm smartphone by offering “an affordable, simple and fun option for staying connected and doing more with their mobile phones”.
According to Palm’s senior vice president of marketing, Brodie Keast, “Consumers are ready to do more on their mobile phone, and Centro has struck a chord around the world. Centro has everything a person needs to stay connected with everyone who is important to them — and at a price point and size that make smartphones more attractive to a much wider audience.”
Without a doubt the attractive pricepoint of the Centro (it is currently widely available for under $100) has played a major role in its success and, for those who desire the Palm OS, it is clearly an attractive option.
You can find more information on the Palm’s Centro here.


