Comments on: Jerry Seinfeld laughs all the way to the bank http://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/ Everyone can understand technology; sometimes it just takes a little translating. Wed, 15 Feb 2012 01:02:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Christopher Gavulahttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39526 Christopher Gavula Fri, 05 Sep 2008 14:18:12 +0000 http://www.geardiary.com/?p=13288#comment-39526 I get what they are trying to do, I'm just not sure that this commercial series does that (yet). It definitely doesn't get me talking about MS at all - it just gets me talking about the commercial. Maybe later "episodes" will get me talking about MS, I don't know. The "Get a Mac" ads got you talking about Macs right away (positively AND negatively sometimes). This new MS ad, however, just didn't get me there -I didn't even get a chuckle out of this one - it just kind of left me scratching my head. I could see what they were trying to present as cute or funny, but it just didn't hit me as either so I guess I'm not the target audience! I get what they are trying to do, I’m just not sure that this commercial series does that (yet). It definitely doesn’t get me talking about MS at all – it just gets me talking about the commercial.

Maybe later “episodes” will get me talking about MS, I don’t know. The “Get a Mac” ads got you talking about Macs right away (positively AND negatively sometimes). This new MS ad, however, just didn’t get me there -I didn’t even get a chuckle out of this one – it just kind of left me scratching my head. I could see what they were trying to present as cute or funny, but it just didn’t hit me as either so I guess I’m not the target audience!

]]> By: questionfearhttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39525 questionfear Fri, 05 Sep 2008 14:06:01 +0000 http://www.geardiary.com/?p=13288#comment-39525 That was actually really goofy, and kind of funny. Will it raise awareness of vista? Probably not, but it did make me giggle. And if they continue with that random type of style, it might make MSFT look less stuffy, which is really what they want. That was actually really goofy, and kind of funny. Will it raise awareness of vista? Probably not, but it did make me giggle. And if they continue with that random type of style, it might make MSFT look less stuffy, which is really what they want.

]]> By: reidmehttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39523 reidme Fri, 05 Sep 2008 13:09:13 +0000 http://www.geardiary.com/?p=13288#comment-39523 I enjoyed it. I think they are just trying to take the edge off the "evil empire" image. I'm still not using Vista. I enjoyed it. I think they are just trying to take the edge off the “evil empire” image. I’m still not using Vista.

]]> By: Wayne Schulzhttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39521 Wayne Schulz Fri, 05 Sep 2008 12:49:55 +0000 http://www.geardiary.com/?p=13288#comment-39521 Special news bulletin: Bill Gates is retired. He no longer runs Microsoft (though many think he does) Putting money into promoting his image fits right into what appears to be Microsoft's strategy of trying to stay back in the old days. Judging a campaign from one video isn't really fair. However if the rest of them are like this it will go down in history as a "don't do this" example of what happens when someone tries to create a "viral" ad campaign with a $300 million checkbook backing them. Special news bulletin:

Bill Gates is retired.

He no longer runs Microsoft (though many think he does)

Putting money into promoting his image fits right into what appears to be Microsoft’s strategy of trying to stay back in the old days.

Judging a campaign from one video isn’t really fair.

However if the rest of them are like this it will go down in history as a “don’t do this” example of what happens when someone tries to create a “viral” ad campaign with a $300 million checkbook backing them.

]]> By: lynnriley68http://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39519 lynnriley68 Fri, 05 Sep 2008 12:44:20 +0000 http://www.geardiary.com/?p=13288#comment-39519 Awww, it was funny! I don't get the whole Seinfeld thing either and never laughed more than once an episode--if that. But, Judy is right, it made Bill Gates look more human. It makes you wonder what's around the corner for Microsoft. Awww, it was funny! I don’t get the whole Seinfeld thing either and never laughed more than once an episode–if that. But, Judy is right, it made Bill Gates look more human. It makes you wonder what’s around the corner for Microsoft.

]]> By: Allen Honghttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39517 Allen Hong Fri, 05 Sep 2008 12:13:49 +0000 http://www.geardiary.com/?p=13288#comment-39517 at the end "the future" , "delicious" hmmmm... microsoft is going to expand and starting yummy dessert treats? at the end “the future” , “delicious”
hmmmm… microsoft is going to expand and starting yummy dessert treats?

]]> By: Judie Lipsetthttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39516 Judie Lipsett Fri, 05 Sep 2008 12:06:17 +0000 http://www.geardiary.com/?p=13288#comment-39516 These commercials may not impact your use of Microsoft products, and they may not be effective for anything other than a slight chuckle (if you like the Seinfeld style), but I think Alison is right...this one certainly got us talking about Microsoft, even if it was just to bag on how much money they were spending to make us do it. ;-) These commercials may not impact your use of Microsoft products, and they may not be effective for anything other than a slight chuckle (if you like the Seinfeld style), but I think Alison is right…this one certainly got us talking about Microsoft, even if it was just to bag on how much money they were spending to make us do it. ;-)

]]> By: Wayne Schulzhttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39515 Wayne Schulz Fri, 05 Sep 2008 10:50:02 +0000 http://www.geardiary.com/?p=13288#comment-39515 Compare this to the successful Apple commercials -- which very definitely caused people to think about Apple in a new light --- and I don't get it. This is obviously part of a series of commercials but Bill Gates is already widely known. If I know more about Bill from commercials -- what impact does that have on my use of Microsoft. Do I go into the office and recommend Vista because Bill has a funny commercial with Jerry Seinfeld where they are trying on shoes? Compare this to the successful Apple commercials — which very definitely caused people to think about Apple in a new light — and I don’t get it.

This is obviously part of a series of commercials but Bill Gates is already widely known. If I know more about Bill from commercials — what impact does that have on my use of Microsoft. Do I go into the office and recommend Vista because Bill has a funny commercial with Jerry Seinfeld where they are trying on shoes?

]]> By: Alisonhttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39514 Alison Fri, 05 Sep 2008 10:34:41 +0000 http://www.geardiary.com/?p=13288#comment-39514 It's quite random, but also pretty funny. I think it will get people talking about Microsoft, and for them that's a good thing. It’s quite random, but also pretty funny. I think it will get people talking about Microsoft, and for them that’s a good thing.

]]> By: Christopher Gavulahttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39511 Christopher Gavula Fri, 05 Sep 2008 03:58:20 +0000 http://www.geardiary.com/?p=13288#comment-39511 I just saw this commercial and I have to say I didn't get it. But then, I never understood what was supposed to be funny about Seinfeld either. He just never struck me as funny and so far, this commercial hasn't really done it for me either. Hopefully, later ads in the campaign will be more interesting. I just saw this commercial and I have to say I didn’t get it. But then, I never understood what was supposed to be funny about Seinfeld either. He just never struck me as funny and so far, this commercial hasn’t really done it for me either. Hopefully, later ads in the campaign will be more interesting.

]]> By: Judie Lipsetthttp://www.geardiary.com/2008/09/04/jerry-seinfeld-laughs-all-the-way-to-the-bank/#comment-39507 Judie Lipsett Fri, 05 Sep 2008 02:47:18 +0000 http://www.geardiary.com/?p=13288#comment-39507 I thought it made Bill look more...I dunno...human? I mean, he is a legend. I loved when he pulled out his ID card and it was his <strong>mugshot</strong>. :lol: I thought it made Bill look more…I dunno…human? I mean, he is a legend. I loved when he pulled out his ID card and it was his mugshot. :lol:

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