Ranking as one of the most popular apps on Android phones since its launch in September 2008, ShopSavvy became available on the iPhone on November 17, 2009.  In less than a month, hundreds of thousands of iPhone users have downloaded the application which allows the user to scan bar codes and obtain competitive pricing informaiton.  More than 1 million ShopSavvy users scanned more than 18 million products on Black Friday weekend alone (Nov. 27-29).

Big in Japan, a Dallas-based idea factory for mobile applications, has announced that ShopSavvy 1.1 for iPhone is now available as a free download at Apple’s iTunes Store.   The new and improved version of ShopSavvy features a number of enhancements based on feedback from iPhone users.

The latest version includes:

* easier scanning (with aiming bars)
* scanning hints (progress and tips)
* support for Europe (international bug removed)
* support for Touch (we heard you loud and clear)
* all user reported bugs (price alerts and others)

Enhancements in ShopSavvy 1.1 for iPhone also include:

• on-screen indicators that confirm a scan is being performed;
• a progress bar to show how close a scan is to completion;
• an on-screen tutorial teaching users how to scan; and
• international localization for users in Canada and Europe.

Shop Savvy is available for free from the iTunes App Store by clicking here (link opens iTunes.)