Poor Dave Farrow. He’s camped out for 30 days in a New York City storefront window (Datavision - located at 39th and 5th Ave) to spotlight the new Sony PRS-700 Reader. Sony has set up a web cam so you can watch (and listen) to him while inside the store display. There’s also a link that lets you look out on 5th Ave. What’s amusing is to watch a never ending stream of New Yorkers walk by and rap on the window as Dave is trying to sleep. While he’s awake you can also hear him communicate with people outside who stop to read over his shoulder and make all sorts of comments that only those in NYC would dare make.

Sony Storefront Cam - Dave Farrow - 39th and 5th Ave - NYC